Illustrative photo. Before you pay, you see photos of the exact watch.
Day-Date 40 228239
$40,600$2,640 under the typical askGreat price
Our price vs the market
Transparent
$40,600
Typical ask
$43,240
Great priceYou pay 6.1% under the typical ask−$2,640
$40,600Typical ask $41,100–$45,400
Typical ask across 183 listings for sale, checked Oct 24, 2026. Up 0.6% since Oct 16.Compare on Chrono24 ↗
Price history
The typical ask, day by day
Up 0.6%since Oct 6
$43,240Oct 24, 2026 · 183 listingsLatest
$42k
Ours $40,600
Typical ask from Oct 6 to Oct 24, 2026: $43,000 to $43,240, up 0.6%. Low $42,500 on Oct 9, high $43,240 on Oct 21. Our price: $40,600. One reading a day, from live listings.
How buying works
- Tell us your spec. Year, condition, box and papers: we quote against the typical ask for exactly that.
- Reserve it. Nothing is charged. We confirm the exact watch and send you its photos.
- Authenticated before you pay. An independent watchmaker opens it and the serial is checked against a stolen-watch register.
- Every dollar itemized. Our cost, prep, authentication, processing and margin, line by line.
Selling a Rolex Day-Date 40 228239?
We work your offer from the same typical ask, $43,240 across 183 listings, and show every deduction, our margin included. Paid by wire within one business day of authentication. See your offer, itemized
- Brand
- Rolex
- Model
- Day-Date 40
- Reference
- 228239
- Details
- White gold
- Typical ask
- $41,100–$45,400
- Median
- $43,240183 listings, checked Oct 24, 2026
- Our price
- $40,600
- Rating
- Great price
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