Illustrative photo. Before you pay, you see photos of the exact watch.
Day-Date 40 228206
$56,400$3,600 under the typical askGreat price
Our price vs the market
Transparent
$56,400
Typical ask
$60,000
Great priceYou pay 6.0% under the typical ask−$3,600
$56,400Typical ask $57,000–$63,000
Typical ask across 8 listings for sale, checked Oct 24, 2026. Up 1.3% since Oct 16.Compare on Chrono24 ↗
Price history
The typical ask, day by day
Up 1.3%since Oct 6
$60,000Oct 24, 2026 · 8 listingsLatest
$55k
$60k
$65k
Ours $56,400
Typical ask from Oct 6 to Oct 24, 2026: $59,250 to $60,000, up 1.3%. Low $59,250 on Oct 6, high $67,500 on Oct 20. Our price: $56,400. One reading a day, from live listings.
How buying works
- Tell us your spec. Year, condition, box and papers: we quote against the typical ask for exactly that.
- Reserve it. Nothing is charged. We confirm the exact watch and send you its photos.
- Authenticated before you pay. An independent watchmaker opens it and the serial is checked against a stolen-watch register.
- Every dollar itemized. Our cost, prep, authentication, processing and margin, line by line.
Selling a Rolex Day-Date 40 228206?
We work your offer from the same typical ask, $60,000 across 8 listings, and show every deduction, our margin included. Paid by wire within one business day of authentication. See your offer, itemized
- Brand
- Rolex
- Model
- Day-Date 40
- Reference
- 228206
- Details
- Platinum, ice-blue dial
- Typical ask
- $57,000–$63,000
- Median
- $60,0008 listings, checked Oct 24, 2026
- Our price
- $56,400
- Rating
- Great price
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